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Mendocino County

baby reaching for toy

Raise & Shine

Projects:

Triple P (Positive Parenting Program) trained network of providers

Mendocino County has implemented a comprehensive social marketing campaign called Raise & Shine. The campaign helps parents link to local organizations that offer parenting services in support of a county-wide early childhood mental health initiative.

Campaign Components:

  • Provider directory 
  • Website, complete with videos 
  • Posters and rack cards 
  • E-Newsletter, press release and event flyers

Outcomes: 

  • More than 100 local clinicians and paraprofessionals have been trained in parenting skills programs such as Parent-Child Interaction Therapy (PCIT) and Positive Parenting Program (Triple P)
  • A bilingual warm line is available 40 hours a week for families with questions about child behavior
  • The county's largest pediartics practice, which serves 50% of children birth to five, has fully integrated Triple P and delivers all Triple P levels in Spanish and English. 
  • Head Start home visitors have been trained to provide Triple P on-site and in homes, in Spanish and English.
  • Triple P is offered for one unit at the Medocino Community College targeting parents and individuals pursueing education and careers in the Child Development Field.

Universal Screening Access:

Mendocino County is actively working with medical providers to provide screening services for children, birth through five, in conjunction with Well Child Checks.  Raise & Shine offers training and technical assistance, including resource and referrals, to all clinics performing screenings.

Tools Engaged:

  • Ages and Stages Questionaire
  • Ages and Stages Questionaire: Social/Emotional and the
  • Modified Checklist for Autism in Toddlers

Outcomes:

  • Nearly 900 screenings completed quarterly by the county's largest clinic
  • Referral pages developed for each community
  • Talking points quickly establshed, streamlining the Well Child Check visit

Early Start Parent to Parent Services

Parent to Parent services are new to Mendocino County FIRST 5.  Relationships are being established with Early Start Educational and Medical Services to best serve the families with infants and toddlers who have developmental disabilities.